About Us
Serota Ventures is an investment advisory firm that represents the interests of a multi-generational New York-based family office. We are dedicated to leaning on our industry expertise while innovating and modernizing investment approaches. Our focus is on growing the family office’s existing real estate portfolio, expanding into venture capital, and exploring alternative investment opportunities.

Our firm combines the time-honored wisdom of past generations with cutting-edge strategies to excel in today's dynamic investment environment. At Serota Ventures, we are committed to developing long-term relationships, creating lasting value, and delivering consistent and scalable growth.
Real Estate
Our Expertise
Serota Ventures brings together a team of seasoned professionals with deep experience in New York real estate. Our expertise is the foundation for our work — guiding us in creating lasting value and generational wealth for our clients.

Focused on Prime NYC Real Estate
We prioritize investments in prime New York City real estate, identifying opportunities to enhance properties and creating lasting value in the city's most esteemed neighborhoods. Our goal is to deliver tangible and meaningful returns through strategic value-add repositioning and reinvigoration, ensuring each investment reflects our commitment to quality.

Expanding Beyond New York
While investments in New York City are our primary focus, we’re always looking for new opportunities to bring our unique perspective and strategies to premiere and vibrant markets.
Venture Capital, Alternative Investments
Strategic Partnerships, Innovative Growth
At Serota Ventures, our team seeks out venture capital investments centered on developing strategic partnerships with innovative companies poised for growth and sustainable success. We focus on identifying and nurturing high-potential startups and entrepreneurs shaping the future.

Emerging Markets
Our approach is to deep-dive into emerging markets, seeking opportunities aligning with our progressive and sustainable vision for growth. We bring more than just capital to the table — offering a wealth of experience, strategic guidance, and a network of resources and people to create synergy and help our portfolio companies thrive.

Building for the Future
Investing in ideas and teams that promise meaningful change and innovation is core to our firm’s approach. By backing these ventures, we aim to contribute to a more connected, efficient, and technologically advanced future.
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